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4 Top Tire Brands Design Awards

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Last Updated on August 3, 2024

Unveiling the Elite Tire Brands  Design Awards

The Chicago Athenaeum Museum of Architecture and Design presented the Good Design Award to 4 of the top Tire manufacturers: Cooper Tire and Rubber Co., Federal Tire Jiangxi Co. Ltd., Nexen Tire Corp., and Yokohama Rubber Co. Ltd. The Good Design award recognizes cutting-edge industrial, product and graphic designs.

In 2018, more than 900 new product designs from 47 countries were selected to be judged for the “Good Design” award. The products were judged on innovation, sustainability, creativity, branding, ecologically responsible design, human factors, materials, technology, graphic arts, packaging, and universal design.

4 Top Tire Brands Design Awards

Tires, the unsung heroes of our vehicles, are constantly evolving. In a world where design meets functionality, some tire brands rise above the rest, showcasing innovation that deserves applause. Let’s shine the spotlight on four tire brands that have not only elevated tire design but have also been honored with prestigious design awards.

1) Cooper Tire and Rubber Co.

A standout in the tire industry, Cooper Tire and Rubber Co. has carved a niche for itself amongst top tire brands, consistently pushing boundaries in design and innovation. Having made notable impressions at tire brands’ design awards, this company showcases a blend of tradition and modernity, making it a trusted choice for many vehicle owners worldwide.

The entire Cooper Discoverer AT3 Line received the “Good Design” Award. Tires included in the Cooper Discoverer AT3 line are:

Discoverer AT3 XLT is an all-terrain tire for “proud Stance” pickup truck and jeep owners. This tire is designed to provide a good look and traction on and off the road while still giving a quiet ride due to Cooper’s durable tread technology and Whisper grooves.

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Cooper Discoverer AT3 XLT TIRES

Due to Cooper’s Durable Tread Technology, Discoverer AT3 LT is an all-terrain for medium to heavy-duty pickup trucks. This tire also offers a quiet ride because of the durable tread technology and Whisper grooves.

The Cooper Discoverer AT3 4S  is an All-Weather, All-Terrain tire for SUVs and light-duty pickup trucks, great for commuting and weekend adventures. This tire has the mountain/snowflake symbol for severe snow service.

Cooper Discoverer AT3 4S

Cooper Discoverer Tru North Winter This snow and ice tire is made for passenger cars, SUVs, and light-duty trucks. The noise-dampening structures reduce noise generated from the tire and road interaction. With Snow-Groove technology, the tread traps snow, enhancing grip through the snow on snow traction.

Cooper called this award one of the world’s” most prestigious and longest-standing design award programs recognizing the most innovative and cutting-edge industrial, product, and graphic designs produced worldwide.”

Unique Features
  • Durable Tread Technology: A standout feature celebrated at tire brands design awards, Cooper’s advanced tread technology promises longevity, reducing wear and tear.
  • Whisper Grooves: A game-changer in tire design, these grooves have set Cooper apart in design awards. Designed to curtail road noise, they ensure a quieter drive, especially on challenging terrains.
  • Snow-Groove Technology: Garnering attention at design awards, this feature showcases how Cooper tires are made to grip better in snowy conditions by trapping snow within the tread.

2) Federal Tyre Jiangzi Co. Ltd.

Rising prominently in tire manufacturing, Federal Tyre Jiangxi Co. Ltd. has swiftly positioned itself among the elites in the industry. Garnering attention at tire brands’ design awards, this company demonstrates its commitment to quality and groundbreaking design, ensuring it remains at the forefront of tire innovations.

Federal Xplora MTS

The Federal Xplora MTS  was awarded the “Good Design” award for pickups and 4×4 vehicles. The linear tread design contributes to reduced aquaplaning and noise. While the V-shaped grooves reinforce structural rigidity, and large tread blocks provide steering and control.

Unique Features
  • Linear Tread Design: Recognized at tire brands’ design awards, this design minimizes aquaplaning, ensuring better grip during wet conditions.
  • V-Shaped Grooves: An innovative approach to enhancing structural rigidity, ensuring the tire’s longevity and consistent performance.
  • Large Tread Blocks: Featured prominently in design awards, these blocks are crafted for precision, ensuring better steering control and vehicular stability.

3) Nexen Tire Corp.

Nexen Tire Corp.: With a reputation for excellence and innovation, Nexen Tire Corp. stands tall among the leading names in the tire world. Their consistent appearances and recognition at tire brands’ design awards highlight their dedication to crafting top-tier, aesthetically pleasing, and functional tire designs, solidifying their status in the global market.

Nexen Roadian MTX Rm7 received the “Good Design” award due to the distinctive dual sidewall designs that give the customer the option that best represents the vehicle. The two sidewall designs are:

  • Side biting claw
  • standard sidewall with shoulder knobs
Unique Features
  • Dual Sidewall Designs: A significant reason for Nexen’s accolades at tire brands design awards. This feature allows customization, offering vehicle owners two distinct sidewall designs.
  • Side Biting Claw & Shoulder Knobs: Nexen’s distinctive designs make the tire look aggressive and enhance its grip, especially on challenging terrains.

4) Yokohama Rubber Co. Ltd.

A beacon of expertise in the tire sector, Yokohama Rubber Co. Ltd. seamlessly merges tradition with innovation. Celebrated at tire brands’ design awards, their commitment to pioneering designs and unparalleled performance sets them apart, underscoring their legacy and influence in the tire industry.

Yokohama Geolander X-MT was recognized for its off-road, on-road mud terrain use on trucks and SUVs. With its innovative GEO-SHIELD technology, this tire is designed for extreme traction and aggressive grip.

Yokohama Avid Ascend GT was released in July of 2018 and is an all-season passenger tire that delivers a smooth and quiet ride but still allows aggressive traction and powerful braking on wet and snowy roads.

Yokohama Avid Ascend GT

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Unique Features
  • GEO-SHIELD Technology: Celebrated at tire brands’ design awards, Yokohama’s GEO-SHIELD technology promises aggressive traction and exceptional grip, especially for off-road enthusiasts.
  • All-Season Capability: The Yokohama Avid Ascend GT is renowned for its adaptability, ensuring efficient performance in wet and snowy conditions. This feature has garnered attention at design awards.

With their unique features and innovations, each tire brand has made significant impressions at tire brand design awards, setting benchmarks for others in the industry. Their commitment to innovation, safety, and performance continues to reshape our driving experiences.

Conclusion

Tire design isn’t just about crafting something that looks good. It’s about merging aesthetics with functionality and creating safe, efficient, visually appealing products. With their impressive accolades, these four tire brands prove that design and innovation can coexist, leading others to follow.

Are you inspired by the best in tire design?

At Tires Easy, we stock award-winning tire brands, ensuring you get the perfect blend of style and functionality. Elevate your driving experience and make a statement on the road.

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FAQs

What are the top 4 best tire brands?

Evaluating the top tire brands often involves considering performance, durability, and accolades received, especially at tire brand design awards. Among the top 4, Michelin, Bridgestone, Goodyear, and Pirelli are frequently recognized, each earning consistent acclaim and recognition, particularly at tire brands design awards.

What rank are Michelin tires?

Michelin is frequently heralded as a premier tire manufacturer globally. Its commitment to crafting high-quality tires has earned it numerous accolades, particularly at tire brand design awards. Rankings might vary based on specific criteria, but Michelin often occupies a spot among the top tier, if not the first position, especially when considering honors from tire brands’ design awards.

What are the best tire brand design awards in the world?

Several awards recognize excellence in tire design globally, but when considering the most prestigious accolades specifically for tire design, the “Good Design” award stands out. This award, often highlighted in tire brands’ design awards discussions, recognizes innovation, functionality, and aesthetics in tire design, celebrating brands that push the envelope in tire technology and style.

What is the most famous tire brand design awards company?

When discussing companies that offer awards for tire design, the organization behind the “Good Design” award is often recognized as the most prestigious. Their evaluations, integral to tire brands’ design awards narratives, emphasize innovation, sustainability, and aesthetics, setting a gold standard for excellence in tire design.

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