Last Updated on December 9, 2024
NEXEN. Think You Can’t Afford Top-Quality Tires? Think Again with Nexen
The world of automotive tires is filled with many brands, often divided by their price brackets rather than their technology or specific use. These brackets – premium, mid-tier, and affordable – typically determine the products’ quality, dependability, and advanced features. This means that if you want the best handling, braking performance, and safety, you’ll need to buy top-tier/premium tires, which generally come with a heftier price tag.
One brand, however, disrupts that system by consistently delivering premium quality and technology at mid-tier or affordable prices. That brand is Nexen Tires, a well-respected name in the industry known for providing more value than its competitors. Let’s explore what sets Nexen apart and how it achieves premium quality without overextending buyers’ budgets.
Nexen Philosophy And Background
Founded in 1940s South Korea, Nexen Tires evolved into a modern, innovative tire manufacturer by 2000, dedicated to producing a wide range of tires featuring the best and most advanced technology. Previously known as a Heung-A Tire Company, it rebranded as Nexen, a combination of “Next” and “Century” – signifying its forward-thinking approach and aspirations for global expansion. Nexen’s focus on innovation and quality has expanded into over 140 countries and produces more than 52 million tires annually.
Renowned for its high standards and quality, Nexen is the OEM choice for major automotive brands such as Hyundai, Kia, and Chrysler, cementing its status as a global leader in the industry.
The core values of the Nexen brand are innovation, customer satisfaction, and providing exceptional value. It sounds easy and straight forward, but achieving all three requires meticulous engineering, extensive development, and testing. That is why it is even more impressive that Nexen tires are able to rival competitors that sometimes cost significantly more but deliver just as much value.
1) Nexen Technology
Nexen uses the latest tire technology to stay ahead of the industry and incorporates advanced materials and features. Below are a few of the things this company is implementing, the practical benefits and why it matters.
2) 3D Nano Grip Technology
Nexen uses advanced 3D Nano Grip technology to enhance tire grip at a molecular level. By optimizing the tread compound, this technology increases traction on both wet and dry surfaces, improving the tire’s handling and overall performance. It is particularly beneficial for ultra-high-performance models like the N’Fera SU1, which demands precise control at high speeds.
3) Dual Sidewall Design
For off-road enthusiasts, Nexen’s Roadian MTX series features a unique dual sidewall design, allowing users to customize the aesthetic of their tire depending on the terrain they plan to tackle. One side of the tire has a more aggressive, rugged design for intense off-roading, while the other side offers a more refined look suitable for highway driving. This feature provides both versatility and enhanced durability in rough conditions.
4) Noise Reduction Technology
Nexen’s proprietary noise reduction technology is engineered to provide a quieter ride by minimizing road noise. Through optimized tread patterns and high-quality rubber compounds, Nexen tires offer a more comfortable driving experience by absorbing vibrations and reducing unwanted noise. The engineers know that noise can cause fatigue, especially on long trips, so keeping the driver fresh and concentrated helps with comfort and overall safety.
5) Aramid Reinforcement
Many of Nexen’s high-performance and off-road tires, such as the Roadian MTX, feature aramid fiber reinforcement in their sidewalls. Aramid, a potent synthetic fiber, is the same material used in bulletproof vests. This reinforcement enhances the tire’s durability and puncture resistance, making it ideal for rugged off-road environments where sharp objects and debris can pose hazards. It shows the innovation and implementation of new materials that bring real value to the customer.
6) Silica Compound
Nexen utilizes a high-silica tread compound in many of its tire models to improve fuel efficiency and wet-weather performance. Silica increases the tire’s flexibility, enabling it to maintain grip in low temperatures and during heavy rain. This compound is used in both performance and all-season tires to optimize braking distances and fuel economy. Although other companies also use silica compounds, Nexen’s compound benefits from thorough testing and delivers better results.
What Are Nexen’s Main Advantages?
The first significant advantage of Nexen tires is the premium technology and advanced rubber compound. The second is that Nexen tires are engineered with real-life conditions in mind, so they perform reliably in everyday conditions, high and low temperatures, and even in extreme temperatures. Third is Nexen’s exceptional coverage, and factory warranty of up to 80,000 miles! This just shows a level of confidence in the products’ durability and technology. Last but not least, Nexen prioritizes eco-friendliness by investing in sustainable production and less-polluting materials. By blending their tested technology, real-world practicality, and their eco-conscious approach, Nexen continues to exceed buyer expectations.
Most Popular Nexen Tire Models In 2024
Nexen Rodian HP
Category: All-Season SUV Tire
Designed for high-performance SUVs and crossovers, the Rodian HP offers excellent handling, superior traction, and comfort in dry and wet conditions. The tire’s asymmetrical tread design enhances stability, while its silica compound improves fuel efficiency.
Price: From $179 per tire
Nexen N’Fera SU1
Category: Ultra-High-Performance Summer Tire
Tailored for sport sedans and high-performance cars, the N’Fera SU1 provides exceptional grip and responsive handling on both dry and wet roads. The tire is noted for its low road noise and durability, making it ideal for spirited driving.
Price: From $100 per tire
Nexen Roadian MTX
Category: All-Terrain/Mud-Terrain Tire
Designed for off-road enthusiasts, the Roadian MTX (Mud Terrain Xtreme) is an aggressive tire that excels on rough terrain. It features a dual sidewall design for added versatility and ruggedness, making it suitable for trucks and SUVs navigating through mud, rocks, and snow.
Price: From $227 per tire
Nexen N’Priz AH8
Category: All-Season Tire
This tire is a popular choice for drivers seeking reliable performance year-round. It delivers a smooth and quiet ride with enhanced traction in light snow, thanks to its four wide longitudinal grooves that improve water drainage.
Price: From $86 per tire
Nexen Winguard Ice Plus
Category: Winter Tire
The Winguard Ice Plus is designed to perform in extreme winter conditions, offering excellent traction on snow and ice. Its multidirectional tread pattern enhances stability and braking performance in cold weather.
Price: From $101 per tire
Conclusion
While premium tire brands offer exceptional products, Nexen provides a compelling alternative at a fraction of the cost. With Nexen, drivers can enjoy reliable performance, safety, and durability without stretching their budgets. Whether you’re looking for all-season versatility, winter grip, or high-performance handling, Nexen makes premium tire quality affordable.
