Atturo Tires: High-Performance Technology for Every Road

Atturo Tires: High-Performance Technology for Every Road
- History And Philosophy Of Atturo Brand
Atturo Tire Lineup
Most Popular Atturo Tire Models
Conclusion
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March 27, 2025

Reading Time: 4 minutes

Last Updated on March 28, 2025

Atturo Tires: High-Performance Technology for Every Road

For most tire companies, “high performance” is just a marketing slogan. But not for Atturo. This small company has been making big waves in the tire market by offering a lineup of highly capable and dependable tires that perfectly suit modern automotive enthusiasts. Whether you’re looking for aggressive off-road tires, grippy track-day rubber, or anything in between, you’ll find it in Atturo’s portfolio.

With customers in over 30 countries worldwide, Atturo is becoming a household name in performance tires, thanks to its innovative approach, modern technology, and affordable prices. But there’s more to its success—let’s explore what makes Atturo tires unique and why they are the next big thing in the enthusiast market.

History And Philosophy Of Atturo Brand

Established in 2009 by entrepreneur Michael Mathis, Atturo Tires had a clear goal from the start: to offer high-quality, high-performance tires that could rival top-name brands at a more affordable price—without compromise.
This was a bold vision, as the enthusiast market is notoriously demanding. Drivers who push their vehicles on the track, off-road, or in daily spirited driving are quick to spot subpar products.

However, Mathis and his team dedicated significant time and effort to their first tire models—such as the AZ800 (a high-performance summer tire) and the Trail Blade M/T (an off-road tire)—which earned positive reviews and boosted the brand’s reputation.

By the mid-2010s, Atturo had expanded its range, entered global markets, and gained recognition at SEMA, further cementing its status among car enthusiasts. Today, with an even broader selection—including all-season options—Atturo covers nearly every tire category.

Atturo Technology

Behind every successful tire brand is a strong technological foundation. Atturo is no exception, employing innovative design and engineering to ensure top performance across various driving conditions.

Atturo uses special design patterns, deep siping, and over the shoulder blocks for the off-road range. They improve traction in wet and off-road conditions, with additional biting edges for better grip. Of course, for rock crawling purposes, Atturo off-road tires have stone ejectors built into tread grooves to prevent debris from lodging in the tire, extending its lifespan. Reinforced tread blocks are also used to help distribute pressure evenly, reducing irregular wear and improving tread life. Heat dispersion technology is also an essential feature. It is designed to minimize heat buildup for better durability in heavy-load applications and increase tread life.

This company also incorporates a silica-rich compound for high-performance passenger car tires, which improves traction in wet and dry conditions while reducing rolling resistance. The asymmetric tread pattern is always a good thing since it is optimized for better handling, braking, and hydroplaning resistance, which enthusiasts demand from high-performance tires. Atturo all-season and winter tires have carefully engineered sipes that help improve traction in snow and wet conditions by creating more biting edges. Select Atturo tires meet the Three-Peak Mountain Snowflake (3PMSF) rating, ensuring top performance even in winter conditions.

Atturo Tire Lineup

Atturo Trail Blade / 4×4

Designed for off-road enthusiasts, the Trail Blade series features aggressive tread patterns inspired by tactical knives. These tires provide superior traction on mud, rocks, and rough terrain—ideal for trucks, SUVs, and off-road vehicles. The lineup includes:

Trail Blade H/T (Highway Terrain)
Trail Blade A/T (All-Terrain)
Trail Blade ATS (All-Terrain Sport)
Trail Blade M/T (Mud-Terrain)
Trail Blade MTS (Mud-Terrain Sport)
Trail Blade X/T (Hybrid-Terrain)
Trail Blade Boss (Extreme Off-Road)

Atturo AZ / Street

Engineered for performance SUVs, crossovers, and street trucks, the AZ series delivers exceptional handling, stability, and wet/dry traction.

AZ850: Asymmetric tread design and silica-rich compound for excellent grip and responsive cornering.
AZ810: All-weather high performance with an asymmetric tread pattern for enhanced handling and control.
AZ610: All-season touring
AZ600: All-season touring

Atturo Trail Blade SXS / Powersports

Built for side-by-sides (SXS) and UTVs, these off-road tires offer deep tread blocks, reinforced sidewalls, and aggressive grip for maximum control on sand, mud, and rocky terrain.

Trail Blade X/T SxS: Modeled after the popular Trail Blade X/T hybrid terrain light truck tire, this SxS tire is ready for the trail no matter the terrain. These tires also have stud pin holes to be studded for extreme winter and ice performance.
Trail Blade BOSS SxS: Modeled after the terrain crushing, extreme off-road competition tested Trail Blade BOSS, this SxS tire can conquer any terrain.

Conclusion

Atturo is one of the most exciting brands in the tire market today. By combining cutting-edge technology, high-quality materials, and competitive pricing, Atturo delivers an unbeatable value for both dedicated enthusiasts and everyday drivers looking for reliable performance.

With meticulous engineering, attention to detail, and a deep understanding of customer needs, Atturo is a brand with big ambitions—and it’s quickly becoming a major player in the industry. Whether you’re tearing up the trails, carving corners, or just looking for dependable everyday tires, Atturo has you covered.